General information

Module title Business English With Elements Of Legal English
Language English
Module lecturer mgr Beata Bałczyńska-Chwalisz
Lecturer's email beatabal@amu.edu.pl
Lecturer position starszy wykładowca
Faculty Foreign Languages Teaching Centre
Semester 2022/2023 (summer)
Duration 30
ECTS 4
USOS code 31-BUSINESSENG-PIE

Timetable

Module aim (aims)

Learning how to use English effectively during the job application process. Getting familiar with the concept of marketing, marketing tools, marketing ethics and legal aspects of marketing. General introduction to financial law, intellectual property law as well as sustainable banking and meaningful economy.

Pre-requisites in terms of knowledge, skills and social competences (where relevant)

The course is for students with the level of English B1+. No prior knowledge of Business or Legal English is required.

Syllabus

Week 1.Identifyng the stages in the job application process, researching yourself, highlighting your skills and experience.

Week 2. Structuring your CV, avoiding common mistakes, creating a strong first impression, identifying your key skills.

Week 3. Highlighting your work experience, detailing your education and qualifications, demonstrating your interests.

Week 4. Students CVs presentations (also digital option)

Week 5. Preparing for a job interview, dealing effectively with interview questions, making a positive first impression.

Week 6. Extreme interview techniques.

Week 7. Mock interviews

Week 8. What's marketing. Marketing tools. Marketing the arts.

Week 9. Branding. What makes a brand unique.

Week 10. Students presentations: successful brands.

Week 11. Legal aspects of marketing. Marketing ethics. Case study.

Week 12. Introduction to financial law. Cryptocurrencies

Week 13. Intellectual Property Law. Trademarks.

Week 14. Sustainable Banking. Financial Terms.

Week 15. Wrapping-up. Meaningful Economy

 

Reading list

Cambridge English for Job-hunting. Colm Downes. Cambridge Professional English

Professional English in Use: Marketing. Cate Farrall, Marianne Lindsley. Cambridge

Professional English in Use: Law. Gillian D. Brown, Sally Rice. Cambridge

Financial English. Ian Mackenzie. LTP

Market Leader - levels: intermediate, uppermediate, advanced. Pearson

Business Benchmark. Guy Brook-Hart. CUP

International Legal English. Amy Krois-Lindner. Cambridge Professional English

Legal English. Hanna Sierocka C.H. Beck

Headway upperintermediate. Oxford

Business English Magazines

Ted Talks