|Module title||Business English With Elements Of Legal English|
|Module lecturer||mgr Beata Bałczyńska-Chwalisz|
|Lecturer position||starszy wykładowca|
|Faculty||Foreign Languages Teaching Centre|
Module aim (aims)
Learning how to use English effectively during the job application process. Getting familiar with the concept of marketing, marketing tools, marketing ethics and legal aspects of marketing. General introduction to financial law, intellectual property law as well as sustainable banking and meaningful economy.
Pre-requisites in terms of knowledge, skills and social competences (where relevant)
The course is for students with the level of English B1+. No prior knowledge of Business or Legal English is required.
Week 1.Identifyng the stages in the job application process, researching yourself, highlighting your skills and experience.
Week 2. Structuring your CV, avoiding common mistakes, creating a strong first impression, identifying your key skills.
Week 3. Highlighting your work experience, detailing your education and qualifications, demonstrating your interests.
Week 4. Students CVs presentations (also digital option)
Week 5. Preparing for a job interview, dealing effectively with interview questions, making a positive first impression.
Week 6. Extreme interview techniques.
Week 7. Mock interviews
Week 8. What's marketing. Marketing tools. Marketing the arts.
Week 9. Branding. What makes a brand unique.
Week 10. Students presentations: successful brands.
Week 11. Legal aspects of marketing. Marketing ethics. Case study.
Week 12. Introduction to financial law. Cryptocurrencies
Week 13. Intellectual Property Law. Trademarks.
Week 14. Sustainable Banking. Financial Terms.
Week 15. Wrapping-up. Meaningful Economy
Cambridge English for Job-hunting. Colm Downes. Cambridge Professional English