Business English With Elements Of Legal English

Timetable

Module aim (aims)

Learning how to use English effectively during the job application process. Getting familiar with the concept of marketing, marketing tools, marketing ethics, advertising, branding and legal aspects of marketing. General introduction to financial law, intellectual property law, employment law, company law as well as circular economy.

Pre-requisites in terms of knowledge, skills and social competences (where relevant)

The course is for students with the level of English B1+. No prior knowledge of Business or Legal English is required.

Syllabus

Week 1.International Marketing.Marketing Mix .Marketing strategies.

Week 2. Legal aspects of marketing. Marketing ethics. Case study.

Week 3. Advertising. Branded content

Week 4. Students presentations: successful brands.

Week 5. Intellectual Property Law.

Week 6.Investment and trading. Financial Terms

Week 7. Company Law.

Week 8.The Impact of Blockchain on the Financial Industry. Cryptocurrencies.

Week 9.Mergers and Acquisitions.

Week 10. A circular economy.

Week 11. Recruitment. HR terms.

Week 12. Employment Law.

Week 13. Stages in the job application process, structuring a CV, identifying  key skills.

Week 14 Preparing for a job interview, dealing effectively with interview questions, making a positive first impression.

Week 15. . Mock interviews.

 

Reading list

Cambridge English for Job-hunting. Colm Downes. Cambridge Professional English

Professional English in Use: Marketing. Cate Farrall, Marianne Lindsley. Cambridge

Professional English in Use: Law. Gillian D. Brown, Sally Rice. Cambridge

Financial English. Ian Mackenzie. LTP

Market Leader - levels: intermediate, uppermediate, advanced. Pearson

Business Benchmark. Guy Brook-Hart. CUP

International Legal English. Amy Krois-Lindner. Cambridge Professional English

Legal English. Hanna Sierocka C.H. Beck

Headway upperintermediate. Oxford

Business English Magazines

Ted Talks

The Economist