General information

Course type AMUPIE
Module title Cultural policies
Language English
Module lecturer Piotr Firych, PhD
Lecturer's email
Lecturer position Assistant Professor
Faculty Faculty of Anthropology and Cultural Studies
Semester 2023/2024 (winter)
Duration 30
USOS code 09-KUDU-CP


WHEN: WEDNESDAYS, 16:45-18:15

- the course starts on 4/10/2023
- there is no class on 11/10/2023

Institute of Cultural Studies,
ul. Szamarzewskiego 89A,
60-568 POZNAŃ
D Building, room 013 (ground floor)

Module aim (aims)

The aim of the course is to discuss the essence of cultural policy as a strategic domain of culture and art ecosystems. The lecture and active learning interactions with students will aim to cover phenomenon of the cultural policy studies and practices as immersed in an extended environment of cultural public spheres, intercultural, international relations, cultural management practices, public adiministration, audience development and marketing in the arts, creative and cultural industries and enterprises, global media and business players, as well as local social communities. To study properly key circumstances and conditions of working cultural managers, artists, public officers in cultural affairs in present times we need to get a right perspective, that could be obtained through an overview of theories, empirical case studies and practices. They will come from several disciplines of study that have much to learn from each other and more in common than one might expect: management and organization studies, aesthetics, cultural studies, art management, cultural policies studies, intercultural communication studies.

Pre-requisites in terms of knowledge, skills and social competences (where relevant)

- ability to understand and speak English fluently
- interest in the topic and critical thinking competence


Week 1 Defining cultural policy
Week 2 Culture as the public sphere
Week 3 Organizational cultures of cultural organizations
Week 4 Culture as a local ecosystem. Small towns and cultural leaders
Week 5 Culture-led city development / Urban cultural policies
Week 6 Culture and diplomacy / Artist mobility / Culture & globalisation
Week 7 Cultural memory and heritage. The future of museums
Week 8 Audience development and art & culture education
Week 9 Festival as a framework for a cross-sectoral synergy in cultural policies
Week 10 The role of data, research and marketing intelligence in cultural organizations development
Week 11 Social value and evaluating cultural projects
Week 12 Copyrights and ‘copylefts’ intellectual property in cultural policies
Week 13 Creative and cultural industries revisited. Cultural entrepreneurship in Poland
Week 14 Leadership in public art and cultural institutions. Music sector as exemplification
Week 15 The power of taste. Cultural policy as managing and communicating cultural values

Reading list

J. Ahearne, Cultural policy explicit and implicit: a distinction and some uses, International Journal of Cultural Policy 2009, nr 2, ss. 141-153. A. M. Autissier, The Europe of Festivals, l’attribut, Paris 2009. E. Belfiore E., O. Bennett, The Social Impact of the Arts: An intellectual history Palgrave, Basingstoke 2008; T. Bennett, Culture and Policy – Acting on the social, Journal of International Cultural Policy, Vol. 4, No. 2, 1998, pp. 271-289. C. Bilton, Management and Creativity. From Creative Industries to Creative Management, Blackwells, Oxford 2007; M. Dragićević-Šešić, Shared Policies: The Future of Cultural Development, w: Dynamics of Communication: New Ways and New Actors, red. B. Cvjeticanin, Zagrzeb 2006, ss. 103-110. C. Gray, Managing Cultural Policy, Public Administration, Vol. 87, No. 3,2009, pp. 574-585. C. Grey, A very short, fairly interesting and reasonably cheap book abort Studying Organizations, Sage, London, 2009; J. Holden, The Ecology of Culture, AHRC, London 2015, P. Inkei, Culture and Development 20 years after the fall of communism in Europe, paper presented at The CultureWatchEurope Conference, 4th - 6th June 2009, Cracow, Poland, available at: (accessed 27 October 2014,). D. Klaic, D. Mobility of Imagination, Central European University Press, 2007, Budapest. D. Klaic, Festivals in Focus, CEU Press, Budapest 2014. J. McGuigan, Rethinking Cultural Policy, OUP, Maidenhead 2004 J. McGuigan, Cultural Analysis, Sage, London, 2010 E. Poettschacher, The rise of the Troyan horses in the creative industries, International Journal of Cultural Policy, Vol. 16, No. 3, 2010, pp. 355–36. M. Poprawski, M. Cultural Education Organizations and Flexible Individualization of Taste, Journal of Organizational Change Management, 2015, Vol. 28 Issue 2, pp. 165-176, Emerald; M. Poprawski, Cultural Entrepreneurship Teaching & Learning Models in Central Europe, in: Kuhlke O., Schramme A., Kooyman R., Creating Cultural Capital. Cultural Entrepreneurship in Theory, Pedagogy and Practice. Pioneering Minds Worldwide. Eburon Academic Publishers, Delft 2015, pp. 45-53. J. Smiers, M. van Schijndel, Imagine there is no copyright and no cultural conglomerates, too, Amsterdam 2009, L. Varbanova, Strategic Management in the Arts, Routledge, New York, 2013